Don't discuss the features of the latest credit repair business software that you just installed to make your business more efficient. Your consumers aren't going to comprehend that. They know that you follow through with the credit repair dispute process for them and that's all they comprehend. Most consumers don't comprehend how that actually affects their life right now. People want to know what you can do to make them more money, save them money, save them time or get them the lifestyle they desire. Like a better house or car. Your duty in marketing is to explain how it starts with a credit repair dispute and moves them toward getting things they want for better prices.

Emphasize the time they can be wasting by not submitting credit repair forms even if they don't want to hire you. The Fair Credit Reporting Act details how long information can stay on your record. Chapter 7 Bankruptcy can only remain on their credit report for 10 years from date of filing. Chapter 13 Bankruptcy is the bankruptcy option where the consumer agrees to follow a certain payment plan and can only remain on the credit report for 7 years from date paid in full and 10 years if not paid as agreed.

Judgments, foreclosures, collection accounts, paid tax liens and charge offs can only remain on the credit report for 7 years from date filed or from the date of delinquency with the furnisher. Some consumers feel like once they have these items on their credit report, there is nothing they can do about it and there is no reason to file a credit repair dispute.

Explain to your consumer how just by submitting a professional credit repair letter and getting results can lower than interest rates. An increase of 50 points could save them thousands of dollars. A higher credit score means they can qualify for lower interest rates on any loan. Your credit repair company opportunity hangs on your ability to express to your consumers how you can save them thousands of dollars.

Express in your literature, that not only can you submit professional credit repair letters, that you use state of the art credit repair business software, or that you have access to credit repair secrets and inside information, but tell them that they can save huge on house loans, car loans, or credit cards once they qualify for lower interest rates.

People understand words like "savings" and "money." Just keep reminding them how the state of the art credit repair business software you use will save them money and time. They don't have to wait 7 to 10 years before collection accounts will be gone. Most likely, they won't disappear. Most likely, they will still have to come to you to submit a professional credit repair letter and get the credit repair dispute process started to get this old information off of their reports.

Derogatory items on their credit reports can often be deleted without having to wait 7 to 10 years for them to "fall" off. You know that and you should constantly remind them that. You know what a professional credit repair letter can do to increase their score and erase negative information.